More Data = Better Pattern Detection

From Technology Review, "Foursquare Gets a Big Check," by Jessica Leber

Continuing in this direction is giving Foursquare a lot more data about the places people visit than it would have as a standalone app. And the more data it has, the more valuable that data is because of the patterns it can reveal about how large groups of people move around and, importantly, where and when they like to spend their money. As I covered in an article today, wireless carriers are trying to build businesses as location data providers as well (see “How Wireless Carriers are Monetizing Your Movements”).