Puerto Rico and NASCAR?

In an unusual juxtaposition of memes, "Puerto Rico Does It Better" now graces the hood of a racing car in the NASCAR Pro Series

Rev Racing is excited to announce the new partnership between its driver Bryan Ortiz and the Puerto Rico Board of Tourism. Via Short Track Action

Ortiz, a native of Puerto Rico, and driver of the No. 4 Rev Racing Toyota, will be displaying this new sponsor during the upcoming NASCAR K&N Pro Series East races at New Hampshire Motor Speedway and Dover International Speedway. Puerto Rico Board of Tourism is the official source of information for all those traveling to the island destination. “Puerto Rico Does It Better” will be displayed on the hood of Ortiz’s car for this weekend’s G-Oil 100 at New Hampshire Motor Speedway.

 “I am happy and proud to have the support of the Puerto Rico Board of Tourism on my car for the upcoming K&N races,” said Ortiz. “It will be the first time that they have been involved with NASCAR and I’m hoping for a good run in both of the upcoming races with them on board. Hopefully we can continue this partnership for years to come.

Analysis

This is actually a pretty common practice in motor racing. In Formula One racing, if a driver can bring advertising money to the table, they are much more likely to get a chance to join a Formula One team.  Best of luck to Ortiz, I hope the new sponsorship takes him to new heights in his career.