Ohh the humanity. Trivia contest bombs.

Ohh the humanityAhh, what a disaster. Well we didn't get any takers for the free Palco tickets. Pity. According to Tom Peters, one of a hundred such business gurus, those companies that learn to "Fail Faster," succeed. If the trivia contest was any signal, LOL, we're going to start succeeding VERY soon.

Anyway, we learned a few lessons:

  1. Launching a short time limit contest on a Friday in the summer, uhh, maybe that wasn't such a good idea. But we had no choice, we didn't get the tickets till late Thursday night.
  2. Once again, we are frustrated and stumped on our inability to generate any response from readers of the blog; as well, we still don't get many users to enter Events or Ratings over on DóndeEs.com.
  3. In the end, this is a numbers game, just like everything else. Successful sales is a numbers game. For example, in order to make 5 sales a week, you need to visit 25 potential clients. In order to get 25 appointments, you need to talk to 125 business owners. In order to talk directly with decision makers (business owners, usually), you have to make 625 calls. All assuming a 20% success ratio.

    So it is with reaching and joining into a conversation (engaging in some sort of interaction) with Internet Users, in a very interesting article I found about "Nuggets from Social Media workshops as of late…", Sean O'Driscoll shared some powerful insights into the social sphere, the most pertinent to our trivia fiasco is:
    "Let’s assume we can generally agree that ~70% will lurk, 20% join, 9% will be regulars and 1% participate in the community in extreme ways."
    Looking at out traffic numbers for yesterday, we had approximately 107 visits to the blog, it could be more, but we don't have anything else to go on, but Google Analytics. So yesterday, the blog got 107 visits, if Sean's assumption is right, means that maybe only 9% are regulars, 9 visitors, and only 1% will participate in extreme ways, that's (holy crap) 1 visitor. So you see why point number one is so valid.
On the bright side, did get quite a few number of users to register over on DóndeEs.com, for the family ticket give-away. So thanks everyone for your support. For those who actually won tickets and attended the game, we hope that you enjoyed the courtesy tickets. And for everyone that is registered on DóndeEs.com or a fan of our DóndeEs.com Facebook Page, maybe soon we'll invite you all for a Palmolive bien firiiita. Very soon.

Flickr Creative Commons Contributor: s-t-r-a-n-g-e

8 comments:

Anónimo

28 de junio de 2008, 14:38
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dijo...

:) will consult for a discount for holiday in Puerto Rico!!!

A lesson I didn't share in my blog post is be patient. Great communities take time, "good gardening," and constant love and attention. Yes, a few are instant successes, but those are the margin cases.

I'm glad my post proved interesting, sorry if accurate:)

Take care and all the best on steering the slow and steady investment that is the norm in building communities that matter!

Sean
www.communitygrouptherapy.com

Speaking Boricua

28 de junio de 2008, 18:43
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dijo...

Okay, that's totally not fair, because if I were in PR I would have been all over it.

I think the problem though is that people love looking at things online, but once they're supposed to put in any effort, they wimp out. Lazy. They just want to put up racist comments on youtube and that's it... haha.

Seriously though, give me a couple of months until I'm on the island and I'll be winning all of them.

MC Don Dees

29 de junio de 2008, 06:29
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dijo...

Hey Sean thanks for checking in and offering some encouragement. Always appreciated.

LOL, about that discount holiday....I'll see what I can dream up. I'd love to put together a Social Media mini-conference, maybe we can get you down as a speaker. Just a thought. Hmm, now to find the funds to organize such an event.

It's very coincidental that you mention patience, something I keep insisting on, and that you also use the garden metaphor. I personally use the farmer metaphor, but that's because I grew up in Indiana.

Thanks for the comment, and I'll be following your blog from now on for sure.

MC Don Dees

29 de junio de 2008, 06:40
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dijo...

Speaking Boricua, thanks for your support. I tell you what, email us at info#dondees.com and we'll treat you to coffee or a beer (your choice). I'd love to meet with you and share our blogging experiences. What do you say?

You may be on to something about your observation. I've certainly seen some of that myself. I have a hunch that the majority of that comes from the 16-24 age demographic. They are easily excited, they are chemically imbalanced due to raging hormones, and they've yet to figure out their place in the world; especially those that fit into that have become empowered by attending a second rate university courtesy of a Pell grant.

By the way, keep up the great work on your blog: http://speakingboricua.blogspot.com/

Anónimo

29 de junio de 2008, 10:59
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dijo...

another item in common...i grew up on a farm in Oregon. Wheat, Ryegrass, cattle. More hours on combines and tractors than I care to calculate :)
sean

Gabriel

1 de julio de 2008, 16:03
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dijo...

I am down for a Palmolive (I'm more a Medalla guy but whatever) if I can get a sitter for the kid or if my wife is in the island.
About the contest, I am not a big spectator sport fan so that particular one wasn't for me. I am glad you got some response and I am sure the community will keep building up.

MC Don Dees

1 de julio de 2008, 20:46
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dijo...

Gabriel,

Thanks for your continued support. It's been a while since you commented, welcome back.

Sure I'd be glad to treat you to a Medalla. Maybe you Jose and I could go to Chili's some afternoon for a couple of frias. You name the date/time.

Gabriel

2 de julio de 2008, 17:26
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dijo...

Sure! Could be the 10th or 11th (next week) ater 6:00pm. Maybe someone else wants to join up? Infosoldier? Jenius?
A Dondequiera meetup jeje